We believe in transparency, fairness, and the true value of craftsmanship. That’s why you’ll never see our jewellery on sale. Here’s why we stick to this philosophy and how it benefits you.
Our Commitment to Quality and Fair Pricing
From the start, we have been dedicated to creating high-quality, sustainable jewellery. Our pricing reflects the true value of the materials, craftsmanship, and ethical practices we uphold.
Why Our Prices Stay Consistent
- Fair Wages for Artisans: We pay our artisans fairly to ensure they can continue to produce exceptional work. This commitment means we cannot and will not undercut their value by offering discounts.
- Sustainable Practices: Sourcing responsibly grown lab-diamonds and responsibly sourced gold, in zero-emission laboratories involves costs that we cannot compromise. Our prices reflect the true cost of sustainable and ethical production.
A Table to Illustrate Our Costs
Cost Component |
Lab-Grown Diamonds |
Responsibly Sourced Gold |
Fair Wages |
Production |
High due to advanced tech |
High due to ethical sourcing |
High to ensure skilled labor |
Environmental Impact |
Low (zero-emission labs) |
Low (certified mining practices) |
N/A |
Quality Control |
Stringent (consistent quality) |
Stringent (RJC certified) |
Stringent (experienced artisans) |
The Value of Our Jewellery
By not going on sale, we ensure that every piece of jewellery you buy from us retains its value. You are paying for:
- Exceptional Craftsmanship: Each piece is made with precision and care by skilled artisans.
- Ethical Sourcing: Our materials are responsibly sourced, ensuring minimal environmental impact.
- Lifetime Warranty: Our jewellery comes with a lifetime warranty, guaranteeing its durability and beauty for years to come.
Did you know? Lab-grown diamonds are not only eco-friendly but also more affordable than mined diamonds. This means you get high-quality, sustainable jewellery at a fair price all year round!